Plano EDGE Frog Box, Increasing the lifespan of your topwater frogs with a new innovative storage option.

COLUMBIA, S.C. (June 29, 2022) — The EDGE line of tackle storage solutions from
Plano are proven favorites thanks to their intuitive designs that store tackle securely
while keeping it easy to access when the bite heats up. The new Plano EDGE Frog Box
further expands the EDGE offering this year with an innovative design that allows for
storage of up to 50 baits securely by the line tie for perfect protection and organization.

With additional features such as a WaterWick divider with a reusable moisture-wicking
packet, a Dri-Loc O-ring seal and Rustrictor technology – the new Plano EDGE Frog
Box protects frog baits from rust and moisture-related damage. The EZ Label system
allows for quick identification of contents and a DuraView crystal-clear polycarbonate lid
allows anglers to see what baits are in the box without needing to open the lid.

The EDGE Frog box stores a variety of topwater frogs by utilizing the line tie to vertically
hang the baits. This allows the legs of each bait to quickly dry off and maintain their
shape for long-term usage. Gone are the days of jumbled up, dry-rotted rubber resulting
in unusable baits. The EDGE Frog Box will maintain the quality of each frog from the
moment you take it out of its package and place it in the box to the moment it’s tied on.
This durable box was designed to toss in the boat when the frog bite is “on” and keep
your topwater frogs organized and safe in storage during the “off” season.

Key Features
• Holds up to 50 baits by the line-tie
• Protects and maintains baits for longevity
• WaterWick technology with reusable moisture-wicking packet
• Dri-Loc O-ring seal
• EZ Label system for quick identification of contents
• DuraView crystal-clear polycarbonate lid

MSRP: $54.99
Available: September 2022

To learn more about Plano, click here.

About Pure Fishing
Pure Fishing is a collection of the world’s favorite fishing brands. Every day, all around the
world, someone experiences the joy of catching a fish with one of our products. From gear for
epic battles at sea to a relaxing day with family at the lake, our portfolio includes the most
recognized and admired brands in fishing tackle, lures, rods, reels and storage. Abu Garcia®,
All Star®, Berkley®, Fenwick®, Fin-Nor®, Frabill®, Greys®, Hardy®, Hodgman®, Johnson®,
JRC®, Mitchell®, Penn®, Pflueger®, Plano®, Shakespeare®, SpiderWire®, Stren®, Ugly Stik®
and Van Staal®.